The Pitchwerks Podcast holds special respect for sales pros like Krystle Nirschel, who actually sells the sales pitches that brands need to make their case. Krystle handles both sales and production for Cold Spark Media, meaning that she is bringing in new clients and then overseeing the creation of the videos and other media that they’ve commissioned.
Krystle and Cold Spark used the company’s early success in winning political campaigns as a springboard to win new accounts in more traditional arenas. For this, the 20th episode of The Pitchwerks Podcast, Krystle visits Scot and The Pitchwerks Podcast at the Epicast studios to talk about what it takes to sell - and then construct - winning media campaigns.
Whether you’re starting a new manufacturing company or coding an app as a side hustle, you’re probably not an expert on taxation or finance. So do you really know the implications of the decisions you’re making?
28-year-old CPA and entrepreneur Shawn Giewont drove 150+ miles from Brink & Giewont HQ in Erie, PA to the Epicast Network studios in Pittsburgh. Shawn sits down with Scot to kick off Tax Season 2017, talking about common mistakes, 1099s and the genius of coworking.
You have never heard of Kelevra Ideas, because even though they’re a marketing firm, they don’t really market themselves. Kelevra co-founder Bill Fletcher visited Scot MacTaggart and The Pitchwerks Podcast at the Epicast studios to talk about how he and his partner Marcus Miller earned a reputation for social media and digital marketing among some of the largest non-profits and charitable organizations in the country.
Bill and Scot discuss the Kelevra’s history, their “6X ROI” approach, and how exactly they built their startup into a name brand in just six years.
Last week, we talked to Yvonne Campos about her new women-oriented angel investment group, the Next Act Fund. This week, Scot helps us all to get to know her a little better - from the nationally renowned market research firm that bears her name, to the Women President’s Organization and how things are changing for our daughters.
Like many of our guests, Yvonne is kind enough to provide her email address to the Pitchwerks audience, and offers assistance to those that might need it.