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The Pitchwerks Podcast

Want to know how the best sales & marketing people think? Looking for another perspective on a problem? Dreaming of a new career or a startup? Learn everything from startup sales and initial marketing to account management and advertising. Subscribe to The Pitchwerks Podcast. Scot MacTaggart has been a sales rep, a marketer, a manager, a consultant, an executive and an advisor for over 20 years.  He created Pitchwerks to help you to reach your business goals by learning from the experiences of others. Each week, Scot and his extensive network of contacts provide unique insights and examples that can help anyone - from the newbie to the veteran. Learn to present your ideas, explain your value and build your business.  Subscribe NOW.
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Now displaying: 2019
Feb 18, 2019

Jon Providence is the Vice President of EagleDream Technologies, who holds the #1 spot among resellers of Amazon Web Services (AWS) in the Northeast United States.  It’s a very competitive space - there are 58,000 other AWS resellers out in the world, and considering just because of Boston and New York City alone, the Northeast is an incredibly competitive territory.  Jon talks to Scot about how EagleDream climbed to the top spot, makes a few predictions regarding what the future might hold, and even tells us how he makes those predictions, providing instructive examples from history that tell us what we might expect from the future.  

 

This is a special bonus episode of Pitchwerks, provided in addition to our usual Wednesday programming because EagleDream has just announced a partnership with KRNLS, the firm that Scot started with Olga Pogoda to help businesses grow.  KRNLS is handling EagleDream’s launch in Pittsburgh, providing value-add tools and discounts to Amazon Web Services clients in the area.

 

If you’re interested in such things, check out krnls.co/eagledream

Feb 13, 2019

Hey kids! Do you like brilliance? Wanna know how to plan for change so it doesn’t kill yinz?  This week we’ve got Ben Mosior, founder of Hired Thought, who was recommended to us by some of the smartest people we know.  He’s a “go-to” strategic thinker who practices Wardley Mapping, among other things - and since we didn’t know what that was, we asked.  It’s a huge, wide-ranging discipline that studies and diagrams complex systems to understand them, so we only focused on a couple of aspects of it for this episode.  Ben explains the relative value of mapping - which includes efficiency and savings you get from doing things in a strategic order of operations - and then helps Scot to understand the evolution of ideas from genesis to commodity.  

Feb 6, 2019

Francois Gau has managed major initiatives for some huge worldwide corporations including Honeywell and Kennametal, but he started out as an accountant and innovator in Toulouse in Southern France.  He now owns Levy Industrial, which helps companies from $25 - $200 million per year to upgrade their processes and integrate their departments so that they can attract new clients, keep existing ones and multiply their revenues.  In this extended-length episode, Francois tells Scot MacTaggart about his “sweet spot” method for quickly identifying opportunities for improvement, the value of ethnography (cultural study), and a practice he swears by called “hard listening”.  These tactics have served him well over the years, and resulted in major improvements for manufacturing and industrial firms as well as their clients.

Jan 30, 2019

Trained as a lawyer, teaching classes in the Duquesne University MBA program, dragging a track record of high-dollar deals around with him, Mark Santo has seen a lot.  This week, he visits Scot and Buzzy in the new podcast studio at the Pittsburgh Technology Council, looking out to the common outdoor area of Nova Place. Mark and Scot talk about right and reasonable timing and methodology in taking a business into the global international market, today’s competitive landscape, and how a young professional should prepare for the changes that are unfolding in the world.  

Jan 23, 2019

LOTS OF GREAT STUFF THIS WEEK as Dr. Courtney Williamson, CEO of Abililife, checks into the Epicast Studios to talk to Scot about being the head of a medical equipment startup that is already assisting Parkinson’s patients in 40 of the 50 states after just a few short years.  Courtney’s mom had Parkinson’s, so she assembled a team and invented the a product that could help with some of the physical challenges of the disease. The Calibrace+ is now accepted by Medicare and private insurance under prescription from a doctor. Courtney and Scot hit it off big time in this interview, hitting on the risks that passion presents to entrepreneurs, the importance of valuing process and time management, and of course Steve Urkel and Family Matters.  Check it out!

Jan 16, 2019

This week, we’ve got one of those guests where it’s hard to figure out if we can - or should - cover everything he has done in his career.  Andy Hannah is the CEO of Othot, an AI / machine learning company that assists colleges and university by predicting how likely it is that a prospective student will be a good match for one school or another.  Andy has been a CFO and a college professor as well, and has been noteworthy for his success in startup fundraising over the last 25 years. Even better, he attributes his success to building good relationships, good karma, and doing what you say you’re going to do.  You’re going to love this episode.

Jan 9, 2019

For the second week in a row, we’ve got a doctor in the house!  This week our guest is Alan Martello, who used his PhD in Electrical and Electronics Engineering to bootstrap, build and operate a company called Horizon Control, which he exited in 2011.  Alan has spent a lot of his time helping entrepreneurs since then, and from those efforts, the Entrepreneur Coloring Book was born. It’s a simple and direct set of exercises for entrepreneurs (and business development people!) to set their direction.  This episode features discussion on bootstrapping, finding meaning, and how your locale can affect your beliefs and expectations.

Jan 2, 2019

Dr. Jonathan Weinkle is a well-traveled and experienced physician who wrote a book about certain soft skills that doctors can develop and use to become more efficient, and ultimately build better relationships with their patients.  Scot read it, and immediately thought “this book is really about how to listen, and how to ask follow up questions to solve your customer’s true pain”. So this week, Jonathan’s in the studio, and the two men dig deeper on the traditional ways that we listen to each other, and how to develop a problem-solving mindset that combines listening and thoughtful follow-up questions.  

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