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The Pitchwerks Podcast

Want to know how the best sales & marketing people think? Looking for another perspective on a problem? Dreaming of a new career or a startup? Learn everything from startup sales and initial marketing to account management and advertising. Subscribe to The Pitchwerks Podcast. Scot MacTaggart has been a sales rep, a marketer, a manager, a consultant, an executive and an advisor for over 20 years.  He created Pitchwerks to help you to reach your business goals by learning from the experiences of others. Each week, Scot and his extensive network of contacts provide unique insights and examples that can help anyone - from the newbie to the veteran. Learn to present your ideas, explain your value and build your business.  Subscribe NOW.
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Now displaying: November, 2019
Nov 27, 2019

In honor of Thanksgiving, we’re giving you a giant feast of information to sink your teeth into!  Leah Jakaitis is the head of marketing science at Tulco Labs, which uses data science to help their companies to compete in certain targeted industries.  This week, Leah tells Scot MacTaggart all about the accountability and “janitorial work” of her job, and the ways in which she sees marketing - online and offline - getting better at serving everyone involved. 

Nov 20, 2019

When it comes to telling stories by producing videos and other types of content, very few people can match Jordon Rooney, just in terms of sheer numbers alone.  Whether you’re talking about impressions, conversions, engagement, or clients, Jordon has an incredible track record. He started off as a young guy making positive content for younger audiences, and now he’s a slightly-older young guy who makes content for all kinds of people, including well-known brands that take in billions in revenue each year.  This week, Jordon shares tons of insights and observations with Scot MacTaggart and the Pitchwerks audience.

Nov 13, 2019

This week, John Dick, CEO of the super-advanced market research firm CivicScience is in the Epicast studios, and he’s got the goods, turning his appearance into one of the strongest shows we’ve ever done. Talking with Scot MacTaggart about everything from unexplored market connections to the specific mechanics of the CivicScience sales funnel, John gives a master class in managing your business, explaining mature tactics and philosophies that are making CivicScience into the obvious choice for major consumer brands.

Nov 6, 2019

A few years ago, Jon Shanahan was making a good living, following a fairly mainstream career path, and decided to start a YouTube channel called The Kavalier, where he reviews and recommends mens clothing, shoes, watches and more.  He’s now produced well over 600 videos, he has 90,000 subscribers, and The Kavalier is his full-time job. This week, Jon comes in to talk to Scot MacTaggart about how he mustered the courage and energy to pivot out of a perfectly good career situation, overcome the predictable doubts about his new path, and put food on the table for his kids. 

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