The Pitchwerks Podcast holds special respect for sales pros like Krystle Nirschel, who actually sells the sales pitches that brands need to make their case. Krystle handles both sales and production for Cold Spark Media, meaning that she is bringing in new clients and then overseeing the creation of the videos and other media that they’ve commissioned.
Krystle and Cold Spark used the company’s early success in winning political campaigns as a springboard to win new accounts in more traditional arenas. For this, the 20th episode of The Pitchwerks Podcast, Krystle visits Scot and The Pitchwerks Podcast at the Epicast studios to talk about what it takes to sell - and then construct - winning media campaigns.