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The Pitchwerks Podcast

Want to know how the best sales & marketing people think? Looking for another perspective on a problem? Dreaming of a new career or a startup? Learn everything from startup sales and initial marketing to account management and advertising. Subscribe to The Pitchwerks Podcast. Scot MacTaggart has been a sales rep, a marketer, a manager, a consultant, an executive and an advisor for over 20 years.  He created Pitchwerks to help you to reach your business goals by learning from the experiences of others. Each week, Scot and his extensive network of contacts provide unique insights and examples that can help anyone - from the newbie to the veteran. Learn to present your ideas, explain your value and build your business.  Subscribe NOW.
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The Pitchwerks Podcast
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Jan 9, 2019

For the second week in a row, we’ve got a doctor in the house!  This week our guest is Alan Martello, who used his PhD in Electrical and Electronics Engineering to bootstrap, build and operate a company called Horizon Control, which he exited in 2011.  Alan has spent a lot of his time helping entrepreneurs since then, and from those efforts, the Entrepreneur Coloring Book was born. It’s a simple and direct set of exercises for entrepreneurs (and business development people!) to set their direction.  This episode features discussion on bootstrapping, finding meaning, and how your locale can affect your beliefs and expectations.